{"id":4079,"date":"2026-07-26T09:20:21","date_gmt":"2026-07-26T09:20:21","guid":{"rendered":"https:\/\/rewe-group.at\/o-nas\/"},"modified":"2026-09-17T22:20:37","modified_gmt":"2026-09-17T22:20:37","slug":"o-nas","status":"publish","type":"page","link":"https:\/\/rewe-group.at\/sk\/o-nas\/","title":{"rendered":"O n\u00e1s"},"content":{"rendered":"<section id=\"page-hero-block_17fe30e73ac589017e8dc0de5e96ca47\" class=\"acf-page-hero acf-page-hero--image-large acf-page-hero--without-image alignfull\" style=\"--phi-background:#00403D;--phi-text:#FFFFFF;--phi-accent:#FFFFFF;--phi-width:1400px;--phi-image-height:clamp(480px, 55vw, 820px);--phi-focus-x:50%;--phi-focus-y:50%;--phi-heading-font:&quot;REWE Group Headlines&quot;, Arial, sans-serif;--phi-heading-style:normal;--phi-heading-weight:700;--phi-intro-font:&quot;REWE Group Copy&quot;, Arial, sans-serif;--phi-intro-style:normal;--phi-intro-weight:400;--phi-breadcrumb-font:&quot;REWE Group Copy&quot;, Arial, sans-serif;--phi-breadcrumb-style:normal;--phi-breadcrumb-weight:400;--phi-tag-font:&quot;REWE Group Copy&quot;, Arial, sans-serif;--phi-tag-style:normal;--phi-tag-weight:700;--phi-heading-size:clamp(2.5rem, 5vw, 4.5rem);--phi-intro-size:clamp(1.125rem, 2vw, 1.75rem);--phi-breadcrumb-size:0.875rem;--phi-tag-size:1rem;\"><div class=\"acf-page-hero__panel\"><div class=\"acf-page-hero__content\"><nav class=\"acf-page-hero__breadcrumbs\" aria-label=\"Breadcrumb navigation\"><ol><li><span aria-current=\"page\">O n\u00e1s<\/span><\/li><\/ol><\/nav><h1 class=\"acf-page-hero__title\">Spolo\u010dnos\u0165 REWE International AG<\/h1><div class=\"acf-page-hero__intro\"><p>Ako spo\u013eahliv\u00fd miestny dod\u00e1vate\u013e z\u00e1sobujeme Rak\u00fasko potravinami a drog\u00e9riov\u00fdm tovarom a riadime medzin\u00e1rodn\u00e9 aktivity skupiny REWE GROUP.<\/p>\n<\/div><\/div><\/div><\/section>\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h1 class=\"wp-block-heading\">Na\u0161a spolo\u010dnos\u0165<\/h1>\n\n<p class=\"wp-block-paragraph\">Spolo\u010dnos\u0165 REWE International AG patr\u00ed do skupiny RWE GROUP \u2013 jednej z popredn\u00fdch obchodn\u00fdch a cestovate\u013esk\u00fdch skup\u00edn v Eur\u00f3pe. Z n\u00e1\u0161ho s\u00eddla vo Wiener Neudorfe riadime obchodn\u00e9 aktivity v Rak\u00fasku, ako aj medzin\u00e1rodn\u00fd obchod s potravinami skupiny RWE GROUP v \u00f4smich \u010fal\u0161\u00edch eur\u00f3pskych krajin\u00e1ch. <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h3 class=\"wp-block-heading\">L\u00edder v oblasti predaja potrav\u00edn a drogistick\u00e9ho tovaru v Rak\u00fasku<\/h3>\n\n<p class=\"wp-block-paragraph\">Spolo\u010dnos\u0165 REWE International AG je s pribli\u017ene 2 500 predaj\u0148ami ved\u00facim poskytovate\u013eom miestnych n\u00e1kupov v Rak\u00fasku. Spolu s internetov\u00fdmi obchodmi BILLA a BIPA sme ved\u00facim poskytovate\u013eom miestnych n\u00e1kupov v oblasti potravin\u00e1rstva, ako aj \u0161pecializovan\u00fdm predajcom drogistick\u00e9ho tovaru. \u010eal\u0161\u00edmi oblas\u0165ami p\u00f4sobenia s\u00fa cestovn\u00fd ruch, ve\u013ekoobchod, spracovanie m\u00e4sa, ako aj medi\u00e1lne spolo\u010dnosti a obchodn\u00e9 kooper\u00e1cie.    <\/p>\n\n<p class=\"wp-block-paragraph\">Spolo\u010dnos\u0165 REWE International AG patr\u00ed medzi najv\u00e4\u010d\u0161\u00edch zamestn\u00e1vate\u013eov a poskytovate\u013eov odborn\u00e9ho vzdel\u00e1vania v Rak\u00fasku. Za na\u0161\u00edm \u00faspechom stoj\u00ed viac ako 46 000 anga\u017eovan\u00fdch a kompetentn\u00fdch zamestnancov, ako aj vy\u0161e 2 000 u\u010d\u0148ov. Na\u0161e v\u00fdrobky \u2013 vr\u00e1tane na\u0161ich pribli\u017ene 60 vlastn\u00fdch zna\u010diek \u2013 nakupujeme, kdeko\u013evek je to mo\u017en\u00e9, od dom\u00e1cich po\u013enohospod\u00e1rov a dod\u00e1vate\u013eov. Napr\u00edklad v re\u0165azci BILLA pon\u00fakame 100 percent rak\u00faskeho \u010derstv\u00e9ho m\u00e4sa a hydiny. Alebo viac ako 160 000 ton rak\u00faskeho ovocia a zeleniny ro\u010dne. T\u00fdm posil\u0148ujeme rak\u00faske hospod\u00e1rstvo a zabezpe\u010dujeme cenn\u00e9 pracovn\u00e9 miesta.     <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h3 class=\"wp-block-heading\">P\u00f4sob\u00ed na \u00f4smich \u010fal\u0161\u00edch eur\u00f3pskych trhoch<\/h3>\n\n<p class=\"wp-block-paragraph\">Spolo\u010dnos\u0165 REWE International AG \u00faspe\u0161ne p\u00f4sob\u00ed v strednej a v\u00fdchodnej Eur\u00f3pe u\u017e od 90. rokov. Dnes sme okrem Rak\u00faska zast\u00fapen\u00ed v \u010fal\u0161\u00edch \u00f4smich krajin\u00e1ch: prostredn\u00edctvom siete BILLA v Bulharsku, na Slovensku, \u010ceskej republike a prostredn\u00edctvom potravin\u00e1rskeho re\u0165azca IKI v Litve, prostredn\u00edctvom diskontnej siete PENNY v Taliansku, Rumunsku, \u010ceskej republike a Ma\u010farsku a prostredn\u00edctvom drog\u00e9riov\u00e9ho re\u0165azca BIPA v Chorv\u00e1tsku a Rumunsku.   <\/p>\n\n<h3 class=\"wp-block-heading\">BILLA BIPA International a PENNY International<\/h3>\n\n<p class=\"wp-block-paragraph\">S pribli\u017ene 66 000 zamestnancami, 2 800 pobo\u010dkami a hrub\u00fdm obratom vo v\u00fd\u0161ke pribli\u017ene 15 mili\u00e1rd eur patr\u00ed spolo\u010dnos\u0165 BILLA BIPA International medzi popredn\u00e9 obchodn\u00e9 spolo\u010dnosti v strednej a v\u00fdchodnej Eur\u00f3pe.<\/p>\n\n<p class=\"wp-block-paragraph\">S pribli\u017ene 30 000 zamestnancami, 1 900 pobo\u010dkami a hrub\u00fdm obratom vo v\u00fd\u0161ke pribli\u017ene 10 mili\u00e1rd eur patr\u00ed PENNY International medzi najv\u00fdznamnej\u0161ie diskontn\u00e9 re\u0165azce v regi\u00f3ne.<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h2 class=\"wp-block-heading\">Na\u0161i vlastn\u00edci<\/h2>\n\n<p class=\"wp-block-paragraph\">100-percentn\u00fdm vlastn\u00edkom spolo\u010dnosti REWE International AG je nemeck\u00e1 skupina <a href=\"https:\/\/www.rewe-group.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">RWE GROUP<\/a> \u2013 jeden z naj\u00faspe\u0161nej\u0161\u00edch obchodn\u00fdch a cestovn\u00fdch koncernov v Eur\u00f3pe. Jej korene siahaj\u00fa do roku 1927: vtedy sa zdru\u017eili dru\u017estv\u00e1 s cie\u013eom organizova\u0165 spolo\u010dn\u00fd n\u00e1kup potrav\u00edn. Tento z\u00e1klad je cite\u013en\u00fd dodnes: REWE GROUP preber\u00e1 zodpovednos\u0165 a stavia na udr\u017eate\u013enom a dlhodobom raste.  <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h3 class=\"wp-block-heading\">Inov\u00e1cie pre bud\u00facnos\u0165<\/h3>\n\n<p class=\"wp-block-paragraph\">Obchod s potravinami a cestovn\u00fd ruch prech\u00e1dzaj\u00fa zmenami: internacionaliz\u00e1cia napreduje, spotrebite\u013esk\u00e9 trendy sa vyv\u00edjaj\u00fa \u010doraz r\u00fdchlej\u0161ie a udr\u017eate\u013enos\u0165 \u010di digitaliz\u00e1cia s\u00fa nevyhnutnos\u0165ou. REWE GROUP na to reaguje svoj\u00edm strategick\u00fdm zameran\u00edm a inov\u00e1ciami. Stavia na organick\u00fd rast, d\u00f4sledne sleduje svoju strat\u00e9giu udr\u017eate\u013enosti, modernizuje organiz\u00e1ciu a neust\u00e1le vyv\u00edja nov\u00e9 trhov\u00e9 a distribu\u010dn\u00e9 form\u00e1ty.  <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h2 class=\"wp-block-heading\">Na\u0161a hist\u00f3ria<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>50. roky: Na\u0161e za\u010diatky<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V decembri 1953 sa zrodila na\u0161a spolo\u010dnos\u0165: Karl Wlaschek otvoril vo Viedni prv\u00fa pobo\u010dku svojho re\u0165azca diskontn\u00fdch parfum\u00e9ri\u00ed. O rok nesk\u00f4r sa tento koncept roz\u0161\u00edril aj na sektor potrav\u00edn. V roku 1961 Wlaschek pomenoval spolo\u010dnos\u0165 BILLA (skratka pre \u201eBilliger Laden\u201c \u2013 lacn\u00fd obchod) a zaviedol vtedaj\u0161\u00ed revolu\u010dn\u00fd syst\u00e9m samoobsluhy.  <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>60. roky: MERKUR a nov\u00e1 slu\u017eba doru\u010dovania \u010derstv\u00fdch potrav\u00edn<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V roku 1966 bol otvoren\u00fd prv\u00fd samoobslu\u017en\u00fd obchod s rozlohou 1 000 metrov \u0161tvorcov\u00fdch. N\u00e1sledne vznikla spolo\u010dnos\u0165 MERKUR Warenhandels AG ako re\u0165azec spotrebite\u013esk\u00fdch obchodov. Spustila sa aj slu\u017eba dod\u00e1vky \u010derstv\u00fdch potrav\u00edn: do sortimentu sa zaradili produkty ako mlieko, syr a \u00fadeniny. Z\u00e1kazn\u00edkom sa tak otvorila nov\u00e1 \u0161k\u00e1la potrav\u00edn.   <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>70. a 80. roky: Od firmy k koncernu<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Spolo\u010dnos\u0165 rastie a v roku 1977 sa men\u00ed na akciov\u00fa spolo\u010dnos\u0165. Otv\u00e1ra sa prv\u00e9 oddelenie s \u010derstv\u00fdm m\u00e4som. V roku 1980 vznik\u00e1 pod zna\u010dkou BIPA vlastn\u00e1 sie\u0165 parfum\u00e9ri\u00ed. V roku 1983 sa pod zna\u010dkou MONDO (dne\u0161n\u00fd PENNY Markt) vstupuje do segmentu diskontn\u00fdch predajn\u00ed. Vznikaj\u00fa nov\u00e9 oddelenia s delikatesami, ktor\u00e9 pon\u00fakaj\u00fa dom\u00e1ce aj medzin\u00e1rodn\u00e9 \u0161peciality z \u00faden\u00edn a syrov. Zalo\u017een\u00e9 s\u00fa aj reklamn\u00e9 \u0161t\u00fadio marian a vin\u00e1rstvo Wegenstein.     <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>90. roky: Inov\u00e1cia a expanzia<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Do predajn\u00ed sa dost\u00e1vaj\u00fa pokladnice so skenermi a bankomatmi, ako aj prv\u00e1 eur\u00f3pska biozna\u010dka \u201eJa! Nat\u00fcrlich\u201c. Vznikaj\u00fa \u010fal\u0161ie ob\u013e\u00faben\u00e9 <a href=\"https:\/\/rewe-group.at\/unternehmen\/eigenmarken\" target=\"_blank\" rel=\"noreferrer noopener\">vlastn\u00e9 zna\u010dky<\/a>, ako s\u00fa \u201eChef Men\u00fc\u201c, \u201eLOOK BY BIPA\u201c a \u201eclever \u00ae\u201c. Prebieha sl\u00e1vnostn\u00e9 zah\u00e1jenie v\u00fdstavby centr\u00e1lneho skladu vo Wiener Neudorfe v Dolnom Rak\u00fasku. Expanzia pokra\u010duje: preber\u00e1 sa 200 predajn\u00ed Konsum a 160 prev\u00e1dzok Meinl. Otv\u00e1raj\u00fa sa prv\u00e9 predajne v zahrani\u010d\u00ed \u2013 od Talianska cez \u010cesko a\u017e po Rumunsko. Prostredn\u00edctvom ITS BILLA Reisen sa spolo\u010dnos\u0165 vstupuje do odvetvia cestovn\u00e9ho ruchu a v roku 1996 sa st\u00e1va s\u00fa\u010das\u0165ou RWE GROUP.      <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>2000. roky: Rast pokra\u010duje<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V novom tis\u00edcro\u010d\u00ed sa spolo\u010dnos\u0165 REWE International AG podie\u013ea na tradi\u010dnej rak\u00faskej spolo\u010dnosti ADEG, ako aj na \u00faspe\u0161nom vorarlberskom predajcovi potrav\u00edn Sutterl\u00fcty. . S Vegavitou sa na trh uv\u00e1dza prv\u00e1 \u010disto rastlinn\u00e1 vlastn\u00e1 zna\u010dka v krajine.<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>2010. roky: Spolo\u010dne za lep\u0161\u00ed \u017eivot<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Spolo\u010dnos\u0165 REWE International AG posil\u0148uje svoje \u00fasilie v oblasti biopotrav\u00edn, dobr\u00fdch \u017eivotn\u00fdch podmienok zvierat, region\u00e1lnych produktov, ako aj celopodnikov\u00fdch cie\u013eov v oblasti energetiky a kl\u00edmy. V\u010faka internetov\u00fdm obchodom <a href=\"https:\/\/www.billa.at\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">billa.at<\/a> a merkurmarkt.at vznikaj\u00fa modern\u00e9 distribu\u010dn\u00e9 form\u00e1ty. V roku 2016 bolo prevzat\u00fdch 25 pobo\u010diek insolventn\u00e9ho re\u0165azca supermarketov Zielpunkt vo Viedni a Dolnom Rak\u00fasku. Od roku 2017 zodpoved\u00e1 spolo\u010dnos\u0165 REWE International AG aj za medzin\u00e1rodn\u00e9 aktivity skupiny REWE GROUP. V m\u00e1ji 2019 bol spusten\u00fd <a href=\"https:\/\/www.joe-club.at\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">j\u00f6 Bonus Club<\/a>, ktor\u00fd sa hne\u010f stal najv\u00e4\u010d\u0161\u00edm vernostn\u00fdm programom v Rak\u00fasku. V s\u00fa\u010dasnosti vyu\u017e\u00edva v\u00fdhody, ktor\u00e9 je mo\u017en\u00e9 uplatni\u0165 u 16 partnersk\u00fdch firiem, 3,8 mili\u00f3na z\u00e1kazn\u00ed\u010dok a z\u00e1kazn\u00edkov.     <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>20. roky 21. storo\u010dia: Pripraven\u00ed na bud\u00facnos\u0165 obchodu<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Obchod prech\u00e1dza z\u00e1sadn\u00fdmi zmenami \u2013 spolo\u010dnos\u0165 REWE International AG sa na to strategicky prisp\u00f4sobuje. V roku 2020 d\u00f4jde k zl\u00fa\u010deniu spr\u00e1vy spolo\u010dnost\u00ed BILLA a MERKUR, vytvoreniu siedmich distribu\u010dn\u00fdch regi\u00f3nov, zjednoteniu s\u00edl a optimaliz\u00e1cii procesov. O rok nesk\u00f4r sa MERKUR premenuje na BILLA PLUS a stane sa tak s\u00fa\u010das\u0165ou rodiny zna\u010diek BILLA. Ide o \u010fal\u0161\u00ed krok smerom k nov\u00e9mu obchodn\u00e9mu modelu, ktor\u00fd bude prisp\u00f4soben\u00fd na mieru ka\u017ed\u00e9mu z\u00e1kazn\u00edkovi a ka\u017edej lokalite s presne zodpovedaj\u00facim form\u00e1tom a sortimentom.   <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Na\u0161a spolo\u010dnos\u0165 Spolo\u010dnos\u0165 REWE International AG patr\u00ed do skupiny RWE GROUP \u2013 jednej z popredn\u00fdch obchodn\u00fdch a cestovate\u013esk\u00fdch skup\u00edn v Eur\u00f3pe. Z n\u00e1\u0161ho s\u00eddla vo Wiener Neudorfe riadime obchodn\u00e9 aktivity v Rak\u00fasku, ako aj medzin\u00e1rodn\u00fd obchod s potravinami skupiny RWE GROUP v \u00f4smich \u010fal\u0161\u00edch eur\u00f3pskych krajin\u00e1ch. L\u00edder v oblasti predaja potrav\u00edn a drogistick\u00e9ho tovaru v [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-flexible-sections","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"class_list":["post-4079","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/pages\/4079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/comments?post=4079"}],"version-history":[{"count":1,"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/pages\/4079\/revisions"}],"predecessor-version":[{"id":4081,"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/pages\/4079\/revisions\/4081"}],"wp:attachment":[{"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/media?parent=4079"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rewe-group.at\/sk\/wp-json\/wp\/v2\/categories?post=4079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}