In order to further strengthen its commitment to a sustainable environment, PENNY is taking over the sponsorship of 12 hard-to-place dogs from the Viennese animal shelter in Vösendorf, thus offering them the opportunity of a secure home.
Sustainability has been an integral part of PENNY's corporate philosophy for years. For example, PENNY now refrains from selling fireworks throughout Austria. In addition to the high fine dust pollution, which reaches its annual peak in many cities on New Year's Eve, fireworks also cause a great deal of noise pollution for people and animals. "Fireworks have many negative effects on the environment. Wildlife in particular suffers greatly. In order to do something good for them and thus deepen our commitment to sustainability even further, we are refraining from selling fireworks throughout Austria, as already announced in the spring. In addition, PENNY is taking over the sponsorship of 12 dogs from Tierschutz Austria," explains PENNY CEO Ralf Teschmit.
Smilla, Eddy, Rocky, Jogi and Erwin are among the 12 four-legged PENNY protégés. Since they have little chance of being placed for various reasons, the dogs are lovingly cared for at the animal shelter and have found a new, protected home there.
Noise and health hazards for humans and animals
Fireworks reach a sound level of up to 190 dB within a radius of 15 metres and are thus even louder than a jet engine. In comparison, the latter creates a sound level of 140 dB at a distance of 25 metres. "Not only the noise, but also the light effects and air pollution from fireworks that pose a great danger to animals. Wild animals as well as domestic animals easily panic as a result, which can cause them serious injuries and even death. For this reason, we have been calling for a ban on private fireworks for a long time. Of course, we are even more pleased to have PENNY as a partner who has not only stopped the sale of fireworks but has also adopted 12 of our dogs. We hope that many more will join PENNY in the future," says Madeleine Petrovic, President of the Vienna Animal Welfare Association (Tierschutz Austria).
