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Press Release 5th June 2025

Summery ice cream cups in yogurt form: Ja! Natürlich presents new Summer Fresh fruit yogurts for 2025

Long awaited every year by loyal organic enthusiasts: The Ja! Natürlich Summer Fresh yogurts are back! Under the motto "Ice Cream Cup," Ja! Natürlich is offering four new delicious flavors this summer, inspired by popular ice cream creations. These promise natural enjoyment – without artificial flavors, coloring agents, or flavor enhancers.

An elegant arrangement of several yogurt parfaits and dessert glasses on a wooden surface, adorned with fresh fruit and leaves. The composition includes garnishes like sliced lemon, raspberry, passion fruit, and orange, set against a light background draped with a beige cloth.

The new Ja! Natürlich Summer Fresh Yogurts / Copyright: © Ja! Natürlich, Reproduction for PR purposes free of charge

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Managing director Klaudia Atzmüller explains: “Our Summer Fresh yogurts have become a cherished tradition, sparking anticipation every year. This year, we took inspiration from classic ice cream cups to provide our customers with even more summery moments of enjoyment – with natural ingredients and fully ripe organic fruits.”

Four summery flavors for genuine enjoyment:

  • Peach Melba: Finest organic peaches and raspberries combined with aromatic vanilla.

  • Coppa al Limone: Fruity freshness thanks to sun-ripened organic lemons.

  • Stracciatella: Bourbon vanilla meets crunchy organic chocolate chips.

  • Coup Tropicana: Exotic taste experience made from mango, passion fruit, and orange.

Naturalness and organic quality from Austria:

  • 365 Days Free Range: The milk comes from Austrian organic farms where cows have free range year-round – tethering is strictly prohibited.

  • Naturally Sweetened: Enhanced with Austrian organic beet sugar.

  • Without Artificial Additives: Only natural ingredients – completely free of flavors, coloring agents, or flavor enhancers.

The Summer Fresh fruit yogurts are now available for 0.79 euros at BILLA, BILLA Plus, Adeg, and Sutterlütty.