Press Release 9th August 2024

Young basketball players put the pedal to the metal at the "BILLA 3x3 Grätzel Tour" in Bergmillergasse

The first "BILLA 3x3 Grätzel Tour" will run from July 3 to August 25. The exciting basketball tournament series, which was launched by BILLA together with the Austrian Basketball Association, takes place on the iconic "Käfig courts" in Vienna and offers basketball players aged 10 to 14 in all districts the opportunity to put their skills to the test.

A group of people, including several wearing basketball jerseys, stand together on an outdoor basketball court. They are holding basketballs and posing for a photo. In the background, there are yellow tents and a large billboard. Two police officers are part of the group, and others are casually dressed. The scene appears to be a community event on a sunny day.

On August 8, the "BILLA 3x3 Grätzel Tour" took place in the parking lot in front of the BILLA PLUS market in Bergmillergasse in the 14th district. / Copyright: BILLA AG/Robert Harson, Reproduction for PR purposes free of charge

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At a glance

Together with the Austrian Basketball Association, BILLA is organizing the "BILLA 3x3 Grätzel Tour" basketball tournament series for children and young people for the first time from July 3 to August 25
On August 8, the "BILLA 3x3 Grätzel Tour" took place in the parking lot in front of the BILLA PLUS market in Bergmillergasse in the 14th district
The young players showed off their skills in the presence of Andrea Mautz, Member of the Vienna State Parliament

On August 8, a special highlight was on the agenda when the "BILLA 3x3 Grätzel Tour" took place in the parking lot of the BILLA PLUS store in Bergmillergasse in the 14th district. The Vienna police were also on hand to provide information about safety issues and the police profession in general as part of the GEMEINSAM.SICHER initiative. The officers then gave an impressive demonstration of how the police not only ensure law and order, but are also a force to be reckoned with on the basketball court.

The "stars of tomorrow" showed off their throwing skills and abilities on the court in front of Andrea Mautz, Member of the Vienna State Parliament: "It's impressive to see the enthusiasm and commitment of the young players. Events like this are important to promote young talent and strengthen the community. A big thank you for this great initiative, which offers the children and young people in our city a valuable platform for their sporting skills," says Andrea Mautz. BILLA Sales Manager Alexander Poropatits was also enthusiastic: "The 'BILLA 3x3 Grätzel Tour' is a fantastic opportunity to offer young talents a stage and support them in their sporting development. I am delighted that we are on site in so many Viennese districts and can convey the joy of basketball to children and young people. The enthusiasm and commitment we have seen today is simply fantastic."

BILLA 3x3 Grätzel Tour - Dates & locations until August 25 (09:00-15:00)

- August 10: Mildeplatz (1160)
- August 16: Anne-Karlsson Park (1090)
- August 17: Friedhof-Jansen Park (1230)

Registration for the respective tournaments is possible via online registration: https://forms.office.com/e/cG76WbkZ64