“Where does my food come from?” - BILLA and ernte.dank.festival inform
From September 6 to 8, the harvest.thanks.festival of the Ecosocial Forum took place at Heldenplatz in Vienna. Numerous people accepted the invitation to celebrate Austria's diversity in the areas of agriculture, cuisine and culture every day. The festival focused on the question “Where does my food actually come from?”. BILLA was represented with a MARKETplace, which served as a central point of contact for visitors with a “Get Together Area” and interactive market stalls.

BILLA MARKTplatz at the ernte.dank.festival 2024 / Copyright: © BILLA AG / Robert Harson - Abdruck zu redaktionellen Zwecken honorarfrei, Reproduction for PR purposes free of charge
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Tens of thousands of visitors, including 600 schoolchildren, took the opportunity to take part in the ernte.dank.festival on Vienna's Heldenplatz.
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BILLA offered interactive market stalls under the motto ‘Gratitude that tastes good. Experience the abundance of our regions’, where visitors could find out about local food production.
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The harvest thanksgiving procession with a harvest blessing by cathedral priest Toni Faber, the beer tapping by Federal Chancellor Karl Nehammer and visits by Federal Minister Leonore Gewessler and Federal Minister Norbert Totschnig were among the highlights.