Press Release 30th January 2025

BILLA brings MrBeast Feastables chocolate to Austria

In 2025, BILLA will remain true to its claim of inspiring customers with innovative products and the latest trends and is providing a special highlight. The chocolate brand Feastables by the world-famous YouTuber MrBeast is now enriching the BILLA and BILLA PLUS range.

A blue MrBeast Feastables milk chocolate wrapper featuring chunks of chocolate and branding text. The label includes translations for "milk chocolate" in multiple languages.

Packshots MrBeast Feastables in the flavours Milk Crunch, Almond, Peanut Butter and Milk Chocolate / Copyright: © BILLA AG, Reproduction for PR purposes free of charge

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At a glance

The chocolate from the well-known US youtuber MrBeast is now available exclusively at BILLA and BILLA PLUS
Feastables are available in four flavours: Milk Crunch, Almond, Peanut Butter and Milk Chocolate

The four flavours - Milk Chocolate, Milk Crunch, Peanut Butter and Almond - are available in Austrian stores for the first time (RRP: €2.99). MrBeast, the world's most successful YouTuber with over 300 million subscribers, inspires people around the world with his videos and is now bringing his popular chocolates to Austria.

Zdeslav Jolic, BILLA Purchasing Manager, and his team are delighted: ‘We are delighted to be bringing MrBeast's delicious Feastables chocolates exclusively to Austria. At BILLA, we focus on innovation and want to continuously enrich our customers' shopping experience. With the four flavours, there is guaranteed to be something for every taste.’