Press Release 4th September 2023

70 years of JuBILLÄum: Listen to Ö3 and win 70 BILLA annual purchases!

Ahead of the times and at the same time always close to the people, that is what distinguishes BILLA as Austria's local supplier and pioneer in the food industry - today as well as 70 years ago. This milestone should be celebrated with the people of Austria: BILLA is therefore giving away a total of 70 annual purchases of 5,000 euros each as part of a competition with Hitradio Ö3.

From left to right: Robert Kratky (Ö3 presenter), Daniela Schmidt (Ö3 presenter), Michael Paterno (BILLA board member) and Michael Pauser (station manager Ö3) are happy about the 70th anniversary of BILLA.

From left to right: Robert Kratky (Ö3 presenter), Daniela Schmidt (Ö3 presenter), Michael Paterno (BILLA board member) and Michael Pauser (station manager Ö3) are happy about the 70th anniversary of BILLA. / Copyright: © BILLA / Harson

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BILLA CEO Michael Paterno is delighted about the campaign: "Such a big anniversary needs to be celebrated properly, and we like to do this with our customers, whom we have been accompanying in their lives for 70 years now and who we have the privilege of providing with a wide range of groceries and services. In addition to the Ö3 raffle, in which listeners from all over the country can participate and win a BILLA annual purchase, customers can expect many great anniversary promotions in our approximately 1,300 BILLA and BILLA PLUS stores. We want to give something back to people as a thank you for their years of loyalty.

Recognize songs, guess and win BILLA purchase worth 5,000 euros

Ö3 hit cash register, please! Up to seven times a day between September 4 and 8 and between September 11 and 15, 2023, attentive listeners will have the chance to win one of a total of 70 BILLA annual purchases on the Ö3 alarm clock early in the morning and throughout the entire Ö3 day until the main evening show. These are worth 5,000 euros each and can be redeemed in all BILLA and BILLA PLUS stores throughout Austria. It will be about current hits and well-known song classics. All info and game rain can be found at oe3.ORF.at.