In addition, numerous hygiene and care products from BIPA brands - from toothbrushes and toilet paper to sun cream - are available in the ELF supermarket. And for all make-up lovers, BIPA make-up artists create individual festival looks free of charge in the BIPA Beauty Corner or ensure a glamorous appearance with quick touch-ups.
Simply feel good - always and everywhere
Many people are familiar with it - the mood at the festival is at its peak and suddenly your period starts. Now, of all times, you don't have any period products with you and they are usually in short supply in public toilets. This is exactly where BIPA wants to help: For the first time, Austria's largest drugstore retailer is providing free period products from BI COMFORT in the toilets at the ELF festival site and at the campsites. BIPA Managing Director Markus Geyer: "For young people in particular - but not only - periods are still a taboo subject. Especially at festivals, visitors often feel uncomfortable. With our cooperation, we want to ensure that guests are provided with tampons everywhere, but we also want to raise awareness of the issue." 3,000 tampons will be distributed as needed so that nothing stands in the way of a night of dancing.
BIPA provides radiant festival looks
The warm-up party on Wednesday, July 3, heralds the start of this year's Electric Love Festival. If you want to party in top style on the first evening of the festival, make your way to the BIPA Beauty Corner by the infield area. There, BIPA make-up artists will be creating individual looks or refreshing existing festival make-up free of charge on Wednesdays from 18:00 to 22:00 and Thursdays to Saturdays from 16:00 to 22:00. Free beauty goodies from BIPA will also be handed out. "The Electric Love Festival is much more than just a music festival. It conveys an attitude to life of love, diversity and courage. We support this attitude at BIPA and are delighted that it is also visible to the outside world through individual looks," says Markus Geyer, Managing Director of BIPA. In the CUPRA Platinum VIP Lounge, BIPA offers all guests at the BIPA Refreshment Shelf various brand products - e.g. deodorant, perfume and other hair and beauty products - so that they can treat themselves to a refresher during the breaks in the celebrations.
Camping essentials: care and hygiene products available around the clock
Forgot your toothbrush, sunscreen or toilet paper at home? No problem, because the ELF supermarket has a wide range of hygiene and care products from the BIPA brands, including BI Care, BI Life and BI Home. The ELF supermarket at the Basic campsite is open around the clock, so nothing stands in the way of a successful festival weekend.
200 artists on six stages
The Electric Love Festival is one of the leading electronic music festivals in Europe and attracts fans from all over the world. Over 200 artists, including Armin van Buuren, Timmy Trumpet, Scooter, The Chainsmokers, Oliver Heldens and many more, will attract up to 180,000 visitors from all over the world to Salzburg. The almost sold-out festival starts tomorrow, July 3, with a warm-up party before the brilliant Opening Ceremony officially kicks off on Thursday evening. It is considered one of the most impressive festival shows in Europe and this year features over 100 musicians, artists, technicians and experts. Remaining tickets are available on the Electric Love Festival website.
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