Press Release 5th September 2024

Linz gets first BILLA Corso in Upper Austria

Renovation work for the first BILLA Corso in Upper Austria began at the Landstraße 44 location in Linz on August 5, 2024. BILLA has taken over the former H&M space on the ground and upper floors for this purpose. With a total sales area of 1,472 m2, BILLA Corso will offer a completely new shopping experience in future.

A dimly lit wine cellar with shelves filled with wine bottles lining the walls. The floor features a patterned tile design, and a central metallic turnstile leads deeper into the space. The ceiling showcases additional shelving with more wine bottles.

A special highlight of the new BILLA Corso in Linz will be the large wine and spirits department, where you will find wines from renowned Austrian and international winegrowers and growing regions. / Copyright: © BILLA AG/Robert Harson, Reproduction for PR purposes free of charge

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At a glance

BILLA brings the popular Corso concept to Upper Austria for the first time
The market at Landstraße 44 in Linz will undergo extensive renovation from August 3, 2024, to March 5, 2025, and will then reopen as BILLA Corso

Customers can look forward to a variety of delicacies, including handpicked products from the region, exclusive specialties from around the world, fresh fruits and vegetables, as well as delicatessen items, meat, and fish available for service. An open salad bar and a wide selection of bread and pastries invite customers to enjoy. A special highlight is the large wine and spirits section, which will feature wines from renowned Austrian and international winemakers and regions. Energy-efficient cooling technology, LED lighting, and heat recovery will also ensure an environmentally friendly operation. “With the first BILLA Corso in Upper Austria, we are bringing a new shopping experience to Linz and taking another important step in terms of quality, enjoyment, and sustainability. It is important to us that the Corso concept combines enjoyment and responsibility. Therefore, the new BILLA Corso will not only feature an exclusive selection of delicacies from Austria and around the world, but also modern, environmentally-friendly technologies,” explains Thomas Steingruber, BILLA Sales Director in Upper Austria.