Press Release 20th May 2025

Season over - but still full of flavour: PENNY launches ‘Sweet Saviour Bag’ to combat waste

Fancy something sweet? PENNY is giving seasonal sweets a second chance. Following the successful launch of the ‘Frische-Retter-Sackerl’, the next step in the fight against food waste is now underway: PENNY is bringing the ‘Sweet Saviour Bag’ to its shops! Inside: at least 10 seasonal confectionery items - from popular branded chocolate to festive own-brand treats. From now on, Santas, Easter bunnies and other seasonal sweets will end up in your shopping basket instead of in the bin for just €8.

A woman in a supermarket holding a brown paper bag with the text "Penny Retter Sackerl." She is standing next to a produce section with fruits and vegetables.

PENNY sweet rescue bag / Copyright: © PENNY / Robert Harson, Reproduction for PR purposes free of charge

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At a glance

Sweet saviour bag to save seasonal confectionery
Bag with at least 10 items from branded and own-brand products for EUR 8
Commitment to ‘PENNY against food waste’
Available now in all PENNY shops

In Austria, around 635,000 tonnes of food waste is disposed of in households every year, with bread, confectionery and baked goods making up the largest proportion*. And seasonal products in particular, such as confectionery, are often left on the shelves after Easter, Christmas or Halloween - even though they are in perfect condition. To avoid having to dispose of them, PENNY is committed to the conscious use of resources: as soon as the season is over, PENNY employees put them together into attractive ‘sweet saviour bags’. Each bag contains at least ten seasonal confectionery items - a mixture of branded and own-brand products in various pack sizes - and is offered at a price of 8 euros.

"The aim of the initiative is to sensibly utilise seasonal surplus stock. Saving sweets is not only sustainable, but also a sensible use of resources," explains Kai Pataky, CEO. ‘With the “Sweet Saviour Bag”, we kill two birds with one stone: we reduce food waste and offer customers a great bargain at the same time.’

The ‘Sweet Saviour Bag’ is now available in all PENNY shops - while stocks last.

*www.bmk.gv.at/themen/klima_umwelt/abfall/abfallvermeidung/lebensmittel/oesterreich/haushalte.html