Press Release 30th June 2026

Nationwide campaign: Free ice cream at PENNY for report card day

Finally, the holidays are here! After months of exams, tests, and homework, Austria’s students can look forward to a sweet reward on report card day: PENNY is giving away free ice cream across Austria to celebrate the start of the summer holidays. Students who present their report card at a PENNY store on report card day will receive a free ice cream, while stocks last.

Two children stand smiling in front of a Penny supermarket. They are holding ice cream cones and a piece of paper. Both wear backpacks and casual summer clothing. The store displays sale posters in the windows.

PENNY offers a free ice cream across Austria to mark the start of the summer holidays / Copyright: © PENNY / Paul Breuss, Reproduction for PR purposes free of charge

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At a glance

PENNY sweetens the start of the summer holidays
Show your report card, enjoy a free ice cream – while stocks last
Campaign in Vienna, Lower Austria & Burgenland on July 3
In all other federal states on July 10

In Vienna, Lower Austria, and Burgenland, the campaign takes place on July 3, 2026. In all other federal states, students can pick up their free ice cream on July 10, 2026. Available choices include popular ice cream classics such as Brickerl, Twinni, and Jolly. With this campaign, PENNY aims to give children and young people a special start to what is arguably the best time of the year and provide a refreshing treat on hot summer days.

“The summer holidays are one of the most exciting times of the year for many children and young people. With a free ice cream, we want to bring them a little joy at the end of the school year and make the start of the holidays even sweeter, regardless of the grades on their report cards. After a long school year, every student deserves a reward,” says Johannes Greller, Managing Director of PENNY Austria.