Press Release 21st November 2024

Let's MEAT at PENNY: Enjoy the festive season stress-free and with pleasure!

PENNY and its trained butchers are ready for the Christmas season, because they know: Almost half of Austrians enjoy a festive meat dish with their loved ones at Christmas. With its butchers, PENNY is the only discount supermarket to offer a service that provides personalised advice and top-quality meat around the clock - not just at Christmas, but 365 days a year!

The PENNY butcher takes care of individual meat requests

The PENNY butcher takes care of individual meat requests / Copyright: © PENNY / Robert Harson - Abdruck zu redaktionellen Zwecken honorarfrei, Reproduction for PR purposes free of charge

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Whether tender fondue meat, festive roasts, goose or fine carp fillet - top quality and regional freshness take centre stage. With the ‘Ich bin Österreich’ private label, customers can also find local products and fresh meat specialities that are 100 per cent Austrian.

The butchers in around 230 PENNY shops process the fresh meat from ‘Nose to Tail’ with expertise and passion and fulfil individual requests directly in the shop. This means that the meat for the festive table arrives at your home perfectly tailored to your personal preferences. If you need to save time, you can pre-order your favourite cuts of meat online with just a few clicks at penny.at/vorbestellen and then collect them from your favourite shop. This makes planning the festive menu a breeze.

‘At PENNY, we attach great importance to freshness and high-quality meat products. The Christmas season is often stressful enough, so I'm all the more pleased that our customers can also conveniently access our wide range of products online,’ says Kai Pataky, Managing Director of PENNY. ‘Then nothing stands in the way of an enjoyable and relaxed Christmas Eve with family and friends.’

[1]Source: Statista